Graduation is not the end – it’s the beginning!

This Saturday, I’ll be graduating from American University’s School of Communication with a BA in Public Communication and a minor in Marketing. I’m sure it comes as little surprise that I’ll be moving back to New York at the end of May, and while I’m feeling very sad + nostalgic about leaving DC after four years, I’m ready for NYC!

To commemorate the occasion of my college graduation, I partnered with Tiny Prints, an awesome company that offers chic and modern stationary, to design beautiful graduation announcements.

In true DC fashion, I headed over to the gardens at the National Cathedral with my lovely and talented friend Ada Thomas, who photographed my shoot. It was a beautiful spring (summer?) day and the perfect opportunity for me to style a graduation outfit and take some pics for the grad announcements.

Stacey Levine graduation American University

Though I decided to design an announcement that only featured one photo, I wanted to share some of my other favorite shots as well!

Stacey Levine

Stacey Levine

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Dress: H&M // Heels: Vince Camuto // Necklace: BaubleBar (similar) // Lipstick: MAC Retro Matte in All Fired Up // Hair styled by PR at Partners // Graduation announcements c/o Tiny Prints

Recap: Social Learning Summit 2014 #SLS14

Remember on Friday when I wrote about what you should be doing on Saturday? That thing was the Social Learning Summit, and it was awesome.

What makes #SLS so special is the energy, collaboration, and constant willingness connect on behalf of every person there. It’s a hub for live tweeting and engaging with new ideas and new people in real time. It’s wonderful.

I attended three panels and one keynote speech, though there was so much to see and learn and absorb that I couldn’t possibly have touched it all. The panels I attended were Social Media Metrics (#SLSMetrics), Brand You (#SLSBrand), and No Business Like Social Business (#SLSEnt). One of the keynotes was a fantastic speech by Joe Gizzi (#SLSKey) about the intersection of social and mobile. (Check out his deck here!)

Below I’m including a roundup of some (okay, a lot) of my favorite tweets (& some of my own) from #SLS14 to give you a sense of my experience, key takeaways, and the conference in general. I definitely recommend attending #SLS15 – I’m hoping to come back to AU for it next year!

And of course, if you were at #SLS14 – let’s connect! Tweet @staceyalevine

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

GIVEAWAY! 5 Pairs of Tickets to the eos Music Tour

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You know those egg-shaped chapsticks that all your friends swear by? Well, meet eos.

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As a huge fan of eos (Evolution of Smooth) products, I was thrilled to hear that they’re thanking their fans for their loyal support and passion for the brand with an awesome 5-city concert tour! The tour will feature RocNation’s artists including two-time Grammy award winning singer and songwriter Melanie Fiona, Grammy award winning songwriter Bridget Kelly and Elijah Blake, who have previously toured with Kanye, Alicia Keys, and Mary J. Blige. AWESOME.

I’m so excited to partner with them to offer 5 pairs of FREE tickets to my readers in Washington, DC! 

So check out the deets, and then ENTER TO WIN!

When: November 11th @ 8 pm

Where: Rock & Roll Hotel, 1353 H Street N.E., Washington, DC 20002

How else can I win? Follow @eos on Twitter and Facebook for more info! There will be eos-branded food trucks passing out free treats and tickets the week before, too!

There will be 5 winners of this giveaway, and each will win 2 tickets! This giveaway will run from Oct. 30 through Nov. 6.

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Alex & Ani: The Adult Charm Bracelet

I have an obsession that’s been a few months in the making, and it’s time I blogged about it. The brand: Alex and Ani. The company offers tons of jewelry, but my favorites are their charm bangles. These bangles come in silver and gold, and each feature one charm (plus some mini ones that say “Made in the USA”!

The company prides itself on “elegance with an edge” and its values are rooted in positive energy. Each product has symbolism, and the charm bangles are each associated with 3 adjectives and a blurb about the symbol’s significance. They also have several bangles that support philanthropic organizations!

The coolest feature of these bangles is that their wire technology features a sliding mechanism that allows for adjustment and expansion to your wrist size – customized for the perfect fit.

Below are the Alex and Ani bracelets that I have, as well as my wish list! Are you as obsessed as I am?!

MY JEWELRY BOX

Alex and Ani Phi Mu

Phi Mu: Sisterhood • Tradition • Loyalty

Alex and Ani Compass

Compass: Objective • Direction • Transition

Alex and Ani Ladybug

Ladybug: Luck • Happiness • Affection

Cupcake: Sweet • Divine • Optimistic

Cupcake: Sweet • Divine • Optimistic

Alex and Ani Sea Shell

Sea Shell: Beauty • Intuition • Luck

Alex and Ani French Royalty #fleurdelis

French Royalty: Regality • Faith • Renewal

MY WISH LIST

Alex and Ani Wishlist

1. Starfish

2. Initial

3. Plume Feather Wrap

4. Washington D.C.

5. NYC Subway Token

6. Birthstone

Which Alex and Ani bracelets do you have or want? Tweet a photo or Vine to me @staceyalevine!

PR Agency PRofile: Large Global Agency

Last week I had the wonderful opportunity to attend, through American University’s School of Communication, a lunch + learn site visit trip to a large international PR firm. The agency’s original office is located in Washington, DC – one of its 90 global offices – so we headed to Farragut Square last Wednesday for a visit.

Our group of 20 students had the opportunity to sit around a boardroom table, eating pizza and listening to presentations by various employees of the agency. We heard from a Senior VP, VP, Account Exec, and Asst. Account Exec, from four different departments. They really gave us a comprehensive looks at the values of the agency, the specific responsibilities of each department, the structure of account teams, and the factors that go into the entry level hiring process.

The trip was hugely helpful to me, so I’d like to share with you all some of the key insights and takeaways I learned today!

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1. Research is key. Analytics plays a huge role in shaping PR campaigns, because you want the work you’re doing to yield measurable results.

2. If you want to work in digital, you should naturally live + breathe a digital lifestyle outside of work. Otherwise, you won’t be up to date on the latest social media platforms, news, and technologies.

3. Hiring at agencies depends on winning bids for new business. Follow the news surrounding the agencies you want to work for – when they get new accounts, they’re more likely to be hiring.

4. When you need to send writing samples for an agency application, send: press releases, pitch letters, and online portfolios.

5. When interviewing for a job, there are a few things that can set you apart: a can-do attitude, willingness to go the extra mile, a flawlessly written resume/cover letter, showing that you’re a team player, and a good dose of common sense.

6. Things that won’t get you hired? Attitude/arrogance, vagueness and lack of detail in an interview, and being all talk and no content.